Viewers Still Like To Watch TV

Viewing of on-demand and streamed TV through services such as BBC iPlayer, 4OD, and Sky Go on devices such as tablets, smart phones and laptops has been increasing, but accounts for an average of just 3 minutes viewing a day (equivalent to three 30-minute TV episodes each month per viewer).

More than half of UK households now own a TV recorder, such as the Sky+ and Freesat+ satellite receivers, and in 2012 just over 10% of TV was timeshifted. Once all households have the ability to digitally record TV, Thinkbox expects the recorded TV viewing to settle at around 15% of total linear viewing.  Almost half of all timeshifted programming is watched within 24 hours of it being recorded.

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